• Neutrik Group announces global multi-brand reorganization

    In a major reorganisation of its global operations The Neutrik Group has restructured as a multi-brand company with an extended portfolio of products. A major global player in the interconnectivity segment, the group now develops, designs, manufactures and globally distributes electrical and electronic interconnect products and systems under the NEUTRIK, REAN and CONTRIK brands.

    The reorganisation has been undertaken over several months and has expanded and further diversified the group’s product offering across a breadth of technologies and applications; including both within and beyond the entertainment and broadcast production sectors the company has traditionally dominated. Further expansion is being undertaken across AV, lighting, Ethernet, fiber optic and power applications globally throughout healthcare and wider industrial sectors, where the company has been building supply chain relationships for some time.

    Under the new structure NEUTRIK continues to offer premium copper connectors, fiber optic systems and robust field-ready, high performance digital audio network devices.

    REAN, a Neutrik Group owned brand since the early 2000’s, has been repositioned as a global supplier with an extensive portfolio of connectors for designers of audio, video and lighting products, reportedly offering "unrivalled cost-performance ratios, backed by a global supply chain and highly experienced regional sales network". Additionally, the REAN portfolio has been expanded to include new IP65 rated Ethernet, XLR and RJ45 connector series.

    CONTRIK extends the Neutrik Group product offering with a portfolio of power distribution systems that includes an equipotential bonding system and professional application power cables.
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